Flowers / Florist

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Flowers / Florist

A florist is a craftsman specialized in the sale of flowers and making bouquets and compositions called assemblies. The term is also sometimes used to encompass companies engaged in floristry at either the retail or wholesale level.

Floristry is the production, commerce and trade in flowers. It encompasses flower care and handling, floral design or flower arranging, merchandising, and display and flower delivery. Wholesale florists sell bulk flowers and related supplies to professionals in the trade. Retail florists offer fresh flowers and related products and services to consumers.

Floristry can involve the cultivation of flowers as well as their arrangement, and to the business of selling them. Much of the raw material supplied for the floristry trade comes from the cut flower industry. Florist shops, along with online stores are the main flower-only outlets, but supermarkets, garden supply stores and filling stations also sell flowers.

Floral design or floral arts is the art of creating flower arrangements in vases, bowls, baskets or other containers, or making bouquets and compositions from cut flowers, foliages, herbs, ornamental grasses and other plant materials. Often the terms “floral design” and “floristry” are considered synonymous. Florists are people who work with flowers and plants, generally at the retail level. Floristry differs from floristics, the study of distribution and relationships of plant species over geographic areas. Floristry also differs from horticulture, which more broadly relates to the cultivation of flowers and plants so they will remain fresh as long as possible, and would be desirable for purchase, which also involves knowledge of customers’ requirements and expectations. The ability to create a variety of floral designs such as wreaths, bouquets, corsages, boutonnières/’buttonholes’, permanent arrangements and other more complicated arrangements is also important.

Education, both formal and informal, is another significant segment of the floristry industry. Established floristry designers and artists impart their craft to students interested in floral design as hobby or career. Courses are generally available through community colleges, private post-secondary vocational schools, and professional florist trade associations.

The floristry business has a significant market in the corporate and social event world, as flowers play a large part in the decor of special events and meetings. Centerpieces, entryways, reception tables, bridal bouquets, weddingchuppahs and stage sets are only a few examples of how flowers are used in the business and social event settings. Flowers are also traditionally used in ecclesiastical settings and their arrangement is often done by skilled church volunteers.

Odessa

 

Odessa /ˌoʊˈdɛsə/ is a city in and the county seat of Ector County, Texas, United States. It is located primarily in Ector County, although a small portion of the city extends into Midland County.^[3] Odessa’s population was 118,918 at the 2010 census making it the 29th-most populous city in Texas; estimates as of July 2015 indicate a population of 159,436 in the city.^[4] It is the principal city of the Odessa Metropolitan Statistical Area, which includes all of Ector County. The metropolitan area is also a component of the larger Midland–Odessa combined statistical area, which had a 2010 census population of 278,801; a recent report from the United States Census Bureau estimates that the combined population as of July 2015 is 320,513.^[4][5] In 2014, Forbes magazine ranked Odessa as the third fastest-growing small city in the United States.^[6]

Odessa was founded in 1881 as a water stop and cattle-shipping point on the Texas and Pacific Railway. The first post office opened in 1885. Odessa became the county seat of Ector County in 1891 when the county was first organized. It was incorporated as a city in 1927, after oil was discovered in Ector County on the Connell Ranch southwest of Odessa.^[8]